Briana Says… Dream Big! Readers are Leaders…

“Chris ‘Ludacris’ Bridges, The Ludacris Foundation, and the Jarvis Hayes Foundation help over 200 Metro Atlanta children to get prepared for their return to school”

Atlanta, GA – – “Last year we were successful in helping hundreds of Atlanta children start the school year off right. I enjoyed seeing the smiles on the faces of so many kids when I handed them shoes and book bags and school supplies” said Ludacris.  So on Friday, August 3rd, 2007, Ludacris and The Ludacris Foundation will hold their second back to school event aimed at helping Atlanta youth get ready for the 2007/2008 school year.

The private event will start at 10am with a fitness Olympiad, with games and prizes, courtesy of Sony’s new film “Daddy Day Camp” and culminate with the Back to School distribution from 1pm to 4pm. The fair will be held at the Pleasant Hill Community Center, 725 Pleasant Hill Street, in Roswell, GA 30075.  Approximately 200 kids from the Sandy Springs and Roswell area will participate and receive athletic shoe vouchers, dental and vision screenings, hair cuts and more.  The Ludacris Foundation and its partners will also provide school supplies, entertainment featuring a ready corner featuring Briana’s Neighborhood children’s author Sahar Simmons and other surprises for the event.

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Ludacris and The Ludacris Foundation teamed with NBA player Jarvis Hayes, The Jarvis Hayes Foundation, Sam’s Club, Brown & Co. Jewelers, DTP, GM, Wellcare, KoolSmiles and Prevent Blindness of Georgia to provide these students with shoe vouchers from Nike, school supplies, food, and health screenings. The event is a part of the Foundation’s LudaCares Initiative. The LudaCares Initiative is dedicated to supporting youth and families in need.

“Our major focus is youth – it is our mission; it is our passion; it is what we do” stated Roberta Shields, President of The Ludacris Foundation.  The Foundation helps people year around through our LudaCares Program.  “We wanted to do something to help prepare the kids for their first day back to school – It’s a great feeling to start school with new shoes and new supplies.”

Please send contributions to: The Ludacris Foundation 3645 Marketplace Blvd. Suite 130-318, East Point, GA 30344 payable to the Ludacris Foundation (please note Back 2 School on your method of payment) or via Pay Pal set up on our website http://www.theludacrisfoundation.org/

About the Ludacris Foundation

The Ludacris Foundation is a 501c3 non-profit organization created to help young people achieve their dreams through the encouragement of “Principles of Success.” We aim to show young people in America that they are the builders of their future. We primarily use music and the arts to connect with young people by listening to their views, issues, and challenges. Our efforts reach youth at all age levels.

Founded in 2001 by multi-platinum selling, GRAMMY® award winning artist and actor, Chris “Ludacris” Bridges, TLF has achieved notable success. TLF has been named as one of the top twenty “Leading Philanthropy Foundations” by Black Enterprise magazine and featured in The Robb Report’s Worth magazine and The Chronicles on Philanthropy, The Newspaper of the Non-Profit World, for outstanding efforts provided to urban communities. For more information, visit www.theludacrisfoundation.org.